Journal / Book Title
This study investigates whether average political bloggers engage in four distinct activities: informing readers, checking the media, engaging in political advocacy, and gathering money for charitable causes. Findings show that most bloggers inform their readers about articles in the media or to draw attention to key posts on other blogs. Somewhat less frequently, most bloggers write posts that detect errors or biases in the media. Bloggers use their blogs to pursue activist and philanthropist activities even less often. Ideology and traffic levels slightly affect the content and purpose of blog posts.
MSU Digital Commons Citation
McKenna, Laura and Pole, Antoinette, "What Do Bloggers Doan Average Day on An Average Political Blog" (2008). Department of Political Science and Law Faculty Scholarship and Creative Works. 41.
McKenna, L., & Pole, A. (2008). What do bloggers do: an average day on an average political blog. Public Choice, 134(1), 97-108.