Document Type
Article
Publication Date
1-1-2025
Journal / Book Title
International Journal on Semantic Web and Information Systems
Abstract
This study examined how digital literacy influences user interactions with artificial intelligence–driven semantic search engines compared with traditional keyword-based search systems. The authors assessed whether an artificial intelligence–driven search enhances efficiency, query quality, and user satisfaction across varying digital literacy levels, in particular complex information retrieval tasks. Sixty participants, categorized into three digital literacy groups (beginner, intermediate, and advanced) on the basis of the European Commission’s Digital Competence Framework, completed six search tasks (three simple, three complex) using both traditional and artificial intelligence–driven search engines. Performance was measured by task completion time, query quality, and user satisfaction. Statistical analyses (analysis of variance, paired t tests) were conducted to compare outcomes across literacy levels and search engine types. Post-task interviews provided qualitative insights into user experiences.
DOI
10.4018/IJSWIS.380355
MSU Digital Commons Citation
Hu, Bin; Xie, Hong; Malik, Ifrah; Sohail, Noman; Chen, Qiyang; and Attar, Razaz Waheeb, "Bridging Digital Literacy Gaps With AI-Driven Semantic Search Technologies" (2025). Department of Information Management and Business Analytics Faculty Scholarship and Creative Works. 176.
https://digitalcommons.montclair.edu/infomgmt-busanalytics-facpubs/176
Rights
This article published as an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/)
Published Citation
Hu, B., Malik, I., Chen, Q., Xie, H., Sohail, N., & Attar, R. W. (2025). Bridging Digital Literacy Gaps With AI-Driven Semantic Search Technologies. International Journal on Semantic Web and Information Systems (IJSWIS), 21(1), 1-17. https://doi-org.ezproxy.montclair.edu/10.4018/IJSWIS.380355