Viral Marketing: Mariani Wine Testimonials in Early French and American Newspaper Advertising

Authors

Elizabeth Emery, Montclair State UniversityFollow

Document Type

Article

Publication Date

3-15-2017

Journal / Book Title

Nineteenth-century Contexts

DOI

10.1080/08905495.2017.1284567

MSU Digital Commons Citation

Emery, Elizabeth, "Viral Marketing: Mariani Wine Testimonials in Early French and American Newspaper Advertising" (2017). Department of World Languages and Cultures Faculty Scholarship and Creative Works. 46.
https://digitalcommons.montclair.edu/modernlang-literatures-facpubs/46